2 Routes to Ensuring New Cannabis Entrepreneur Success

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The cannabis stock sector is booming, with legalization and decriminalization of marijuana in the United States and abroad rapidly expanding. Investors want to know more about the cannabis investment opportunities from industry-leading experts. Today, we chatted with Serge Chistov, Chief Financial Partner with Honest Marijuana Company. Honest Marijuana Company is an eco-conscious cannabis growery. Serge has shared his expert insight on cannabis-related topics from financing to trends and product development, political environment and more with many high profile publications. He also has a background as a stockbroker and in wealth management services.

Schaeffer's: What opportunities does Honest Marijuana Company see for the cannabis industry as a whole?

Serge Chistov: In the United States, federal legalization of marijuana will be a game changer, but still a limited one. The regulations on growing, packaging, transporting, marketing, and selling will vary from state to state, which will make expanding cannabis based businesses an ongoing challenge. This doesn’t even address exporting, which is not possible at this time. The cannabis industry is also fairly saturated with a lot of players, some seasoned and many less so, but which ultimately leaves even less room for expansion opportunities. 

Serge Chistov: There are two ways around that for the savvy cannabis entrepreneur. The first is technological innovation and the second is expansion in other countries.

Vaping, oils and tinctures, topical creams and edibles are all part of the next generation of available consumption methods but new innovations take them to the next level. For example, traditional edibles typically take upwards of an hour to produce any psychoactive effects, and even then, they can be diminished by the digestive process. Honest Marijuana Company has developed technology that reduces cannabinoids like THC to a nano level and coats them—thanks to Nanobidiol™ technology—so that they are more readily absorbed into the body, effectively bypassing the effects of the digestive system. Result? Edibles that produce a high as effectively and quickly as smoking a joint, without ever having to inhale.

Now let's talk about expansion beyond the U.S. borders. The second area of growth is for cannabis companies to effectively become multinationals and look for opportunities to grow and market cannabis products elsewhere. Africa is a perfect example. Currently in Uganda, there is a government sponsored program for growing and delivering medical grade cannabis to Germany. Other African countries, like Tanzania, are watching these existing ventures and seeing the opportunities both in terms of economic development and industry growth. 

Leveraging clean growing practices as a baseline, as well as technology for irrigation and cultivation, there is an opportunity to develop the industry in many countries, to their economic benefit, as well as that of the end consumer, here and abroad.

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