New Zealand Hemp smoothie maker pulls 'healthy, druggy' adverts

A popular salad and sandwich chain has been ordered to pull advertising for its top-selling hemp smoothie because it made it sound like the drink could get you high.

The Herald on Sunday revealed last weekend the advertising for Habitual Fix's hemp smoothie included slogans such as "Man, that's some strong stuff", "Just ask your dealer," and "Don't panic, we also do munchies".

The $7.50 smoothies are a blend of hemp oil, cucumber, mint, yoghurt and apple juice.

They were being served in a plastic cup with a cannabis leaf on the front.

This week, the Ministry of Primary Industry contacted the owners of Habitual Fix and ordered them to amend the advertising.


The store was told to remove all health claims, drug references and to stop using images of the cannabis leaf.

All advertising on Facebook and instore was immediately altered.

Habitual Fix owner Tim Benest said he was...

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