Marijuana Business News

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Fri
26
Feb

Aussie cannabis firms go capital light as they roll into Europe

marijuana plants

A handful of small, young Australian firms are taking a chance on Europe in spite of the region's diverse markets, hopeful that a capital-light investment strategy will diminish their risks.

Europe could be a hard market to crack as regulations vary by country, but favourable rulings for medical marijuana and potential demand are promising factors. The companies reckon that establishing an early base there and working with European partners will help them better negotiate different markets and steal a march on larger North American rivals.

Cann Group and MGC Pharmaceuticals are among many firms that have pushed into Europe, recently signing partnerships to distribute medical marijuana products and also exploring a dual-listing in the region.

Fri
26
Feb

Morocco set to legalise cannabis production for medical use

hemo field

Morocco plans to allow the farming, export and domestic sale of cannabis for medical and industrial use, the government said on Thursday, a move it hopes will help impoverished farmers in the Rif mountains amid a growing legal global market for the drug.

Past attempts to legalise cannabis farming in Morocco have failed, but the co-ruling PJD party, the largest in parliament, dropped its opposition after the U.N. drug agency removed the plant from its list of most tightly controlled narcotic drugs.

The bill, which the cabinet is expected to approve next week, aims to improve farmers' incomes, protect them from drug traffickers who now control the trade in cannabis and gain access to the booming legal international market for the drug.

Fri
26
Feb

Designed to Grow: Creating an Optimal Indoor Facility

new growing plants in pots

Cultivation, one of humanity’s oldest crafts, is undergoing radical transformation. And it has cannabis grows to thank for it.  

The roots of farming go back more than 12,000 years as hunter-gatherers established agrarian communities to centralize food production, sharing the work and harvest.

Naturally, these early societies recognized that certain crops grew in abundance in certain climates and cultivated those crops that allowed their civilizations to thrive. 

With trade, commodity crops grown in one area became highly prized and profitable elsewhere – from the Far East spice trade to finding fresh papaya in a New York City bodega.  

The cannabis industry can’t follow this simple, ancient calculus. 

Fri
26
Feb

On the Defining Edge of a New Market: The New German Cannabis Distributors

hands holding out cannabis buds

The German medical cannabis market that has evolved since 2017 when the law formally changed to mandate that public health insurance cover medical cannabis, is a very different beast than any that have come before it. Starting with the fact that on the medical side, those who grow and distribute as well as dispense the plant and medicines derived from it, must be certified at a high, formal, federal, level before they can become part of the pharmaceutical supply chain.

Fri
26
Feb

Data Can Play a Huge Role in Accelerating Your Cannabis Business' Growth

tablet reading stats and stock info

People often categorize particular talents or behaviors as "right-brain" or "left-brain" thinking. Individuals who are right-brained lead with intuition and creativity. People often describe them as free thinkers. On the other hand, left-brained people are thought to be more quantitative, analytical—the data heads. 

While there's some truth to where certain brain functions lie, scientists also know that reasoning and creativity are not mutually exclusive. As a person who has spent the last three decades in advertising, branding, entertainment, and the digital landscape, you might assume I lead with the right side of my brain. But creativity is often inspired by hard data rather than gut feelings. 

Fri
26
Feb

Here's How Some Cannabis Industry Leaders Are Working to Dismantle Systemic Racism

people protesting with signs

Cannabis is not the only industry that can act as a microcosm of the world but it may be the most prominent. Cannabis is still federally illegal so there are many areas in which people can be turned away from participating due to previous arrests for cannabis.

During the Fall Emerge 2020 Virtual Cannabis Conference & Expo, Minorities for Medical Marijuana (M4MM) Founder and CEO Roz McCarthy led a panel discussion with industry-leading advocacy organizations. Together, they addressed the myriad concerns surrounding social equity within the cannabis industry.  

Fri
26
Feb

Is There an Ideal Price Point for Your Product?

round ball reflecting money and cannabis buds

As the cannabis industry enters what is shaping up to be its biggest year of growth, understanding the competitive landscape is more important than ever. For many industry operators, that means taking a more in-depth look at some of the critical factors to success, such as market saturation, category popularity, and pricing. 

Pricing is arguably the most critical driver of a company's profitability and can be a differentiator among cannabis brands. Is your product premium, and if so, does your price convey that? How do your prices compare to the competition? Is there an ideal price point to reach the greatest number of customers? These are the kinds of questions leading brands to ask themselves when determining their pricing strategy. 

Thu
25
Feb

Barbados Could Boost Cannabis Industry via Stock Market

computer screen

The Caribbean island of Barbados is a beautiful place. Home to less than 300,000 people, the island nation is a well-known tourist destination. It is not as known for its stock market.

For many years Barbados’ largest industry was agriculture, although that has evolved in recent decades with tourism taking over as the driving economic force in Barbados.

Manufacturing and mining are large industries in Barbados, as are financial services. Agriculture is still a dominant industry, but less-so compared to previous decades.

Thu
25
Feb

How Cannabis Brands Should Market to Gen Z and Millennials

three people in a team meeting

Gen Z and Millennials are typically a marketer’s worst nightmare, especially those working within the cannabis sector. Not only are these the hardest-to-reach generations, but they also love to hang out on social media platforms such as Instagram and TikTok, just two of many platforms that ban paid cannabis advertising. Yet, marketers cannot take Gen-Z and Millennials lightly since, combined, they account for 38% of legal cannabis consumers.

Thu
25
Feb

Michigan May Get Its Own Marijuana Stock Exchange

a person watching the screen with stocks on it

The Michigan Marijuana Market could be the key to overcoming barriers to participation in the booming cannabis economy.

January has been a watershed month for cannabis in the state of Michigan, as the Michigan Marijuana Regulatory Agency announced sixteen proposed changes to the state’s cannabis laws and regulations. Aimed at improving access to capital for people of color seeking to break into the cannabis market, this initiative also seeks to address other hurdles commonly faced by minorities in the marijuana industry.

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